We scan millions of creators to find the ones whose audience matches your brand by age, gender, city and language. Then run sign-off and report cost per engagement your leadership trusts.
An agency shortlist comes from the few hundred creators it already knows. No team can review 1 lakh profiles by hand.
We scan millions of creators and match them to your brief: audience age, gender, city, language and interests.
02
Is this audience real?
Follower counts are easy to inflate, and the biggest account is rarely the best buy.
Real-audience and engagement checks on every creator before a rupee is committed.
03
Who approved it, and is it disclosed?
Drafts and approvals scatter across WhatsApp and email. A missing #ad label puts your brand in front of ASCI.
Brand and legal sign-off, with disclosure checked, recorded on every Reel before it goes live.
04
What did we get for it?
Results arrive as screenshots, weeks late, in a different format from every creator.
Engagement rate and cost per engagement from creator-authorised insights, per creator and per rupee.
THE PLATFORM WE’RE BUILDING
From “who’s right?” to “what’s next?”
Four steps, one workspace. From shortlist to published Reel, with nothing lost in between.
The Everyday Edit / Illustrative workflow
01
Discover creators
Fashion & lifestyle · India0 creators shortlistedShortlisted only. Brief not sent.Choose creators to get started
Pick creators on fit. Nothing is sent until you say so.
02
Send brief
NEXT: SEND YOUR BRIEFYour shortlist is ready when you are.
Choose “Send brief” to share deliverables with your selected creators.
One brief, every creator, the same expectations.
03
Approve content
THEN: REVIEW CONTENTA brief comes before a draft.
Review the creator’s Reel, then approve it when you’re happy.
Review every Reel before anything goes live.
04
Publish
AUTOMATIC AFTER APPROVALApproval comes first.
Review and approve a creator’s Reel before it goes live.
Approved Reels publish automatically.
YOUR BRAND. YOUR CAMPAIGN.
Run your campaigns. Keep your team connected.
01 / DISCOVER & COLLABORATE
Find your creators. Work with them directly.
Describe the audience you want to reach and get a ranked shortlist from millions of creators, not an agency’s roster. Then share your brief and keep relationships, deliverables and agreed fees in one workspace.
Creator discoveryDirect collaboration
02 / MANAGE & MEASURE
From the first brief to a clearer view of spending.
Give your brand team a clear path to review and approve content. Track campaign progress, creator fees and recorded Reel results together, so you can see what your campaign spend delivered.
Content approvalsSpending visibility
A FEW THINGS TO KNOW
Before you get in early.
We’re building thoughtfully. Here’s where things stand.
Is InfluencerTap available yet?
InfluencerTap is in development. Join early access to register your interest and receive updates about availability. The dashboard is an illustrative product demonstration.
Who is it built for?
Brand marketing teams running creator campaigns at scale, with dozens of creators, several approvers and a budget that has to be accounted for. It covers vetting creators, sharing briefs, brand and legal sign-off, and reporting what the spend delivered. Our initial focus is paid Instagram Reel campaigns in India.
How do you find the right creators?
You describe the audience you need: age, gender, city, language and interests. InfluencerTap scans millions of creator profiles, ranks them on how closely their followers match that audience, and checks how much of each following looks genuine. Your team reviews a ranked shortlist instead of starting from a fixed roster.
Can my brand run a campaign directly?
That’s the workflow we’re building: discover and shortlist creators, share a brief, agree deliverables and fees, review content and track results in your brand’s workspace. InfluencerTap is still in development; joining early access registers your interest, and the previews show illustrative data.
What will reporting measure?
The planned reporting workflow brings recorded creator fees, Reel views and engagement together, with engagement rate and cost per engagement based on a disclosed cost basis. The demo uses creator fees only. Views are not unique reach, and engagement does not establish sales, ROI or profit.
What does it cost?
Pricing has not been announced. Joining early access is free and does not commit you to a subscription.
YOUR NEXT CAMPAIGN STARTS HERE.
Get a clearer way to work.
Run your brand’s creator campaigns in one workspace. Join early access for availability updates.